The Optimistic BA
A cheerful brand, a set of custom Judymojis, a website, and monthly social media for a business analysis coach.
- Client
- Business analysis coaching and training
- What we made
- Brand identity
Custom emoji set
Website
Social media - Year
- 2020
The brief
Judy Alter spent sixteen years as a senior business systems analyst. In 2020 she retired and started her own company, coaching teams to work with optimism and purpose.
She wanted a brand as upbeat as she is.
What we made
The first concepts used a glass-half-full icon, and they weren't quite right. The final logo came from Judy herself: her smile and her glasses are built into the name. The palette starts with her favorite color, aqua.
We then turned her portrait into Judymojis, a set of expressions and holiday versions she uses on social media and in her presentations.
After the brand, Biaka Works built her website and kept designing her blog and social media posts every month.
What the client said
“All of Biaka Works feels like a new family. … Biaka focuses on my entire business, not just my website.”
Need something like this?
Email biaka@biakaworks.com or call 417-540-1471. Tell me what you need and when you need it.
